Why Us

Diamond Culture

Overseas Online Shops

General Local Stores

Price

Obviously lower

Higher

Fluctuating

Price Transparency

Price listed online

Not transparent

Diamond Knowledge

Professional

N/A

In doubt

Staff with GIA Qualification

Most team members possess GIA diplomas

N/A

Usually no

Craftsmanship

Excellent, craftsman worked for international brand

Usually good

In doubt

Mounting and Re-sizing Fee

No extra charge

Hard to provide re-sizing service overseas

Usually charge extra

Production Leadtime

Fast (certain styles)

Rather long

Fast (certain styles)

Style Variety

Large

Fair

Tailor-made Service

Support

Do not support

Usually support

Credit Card Charge

Usually charge extra

After Sales Service

Comprehensive, including cleaning, checking and re-sizing (only for HK customers)

Hard to provide after sales service for overseas customers

Service quality in doubt

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Lab-grown Diamonds